Separate the sections of your description with headings.Limit all paragraphs to three sentences or less.Keep all the points in your lists short-no more than one sentence each.Hold their attention by doing the following: Make It Easy to Skim and Readĭense writing makes your readers glaze over. Here’s how to write an eBay description that converts visitors into buyers: 1. A good description closes the deal by answering questions and building excitement. The item’s custom description template will be displayed correctly in full on eBay when the item is listed via M2E Pro.A good listing title and great photos might get your listing views, but they can’t always make the sale alone. This way, the related custom description data will be taken from the Description/Short Description attribute in Magento. Once the custom description is indicated for your Magento Products, navigate to your Description Policy ( eBay > Configuration > Policies > Description Policy) and select to use Product Description or Product Short Description value. Its text editor is similar to that in M2E Pro Description Policy and is no less convenient.
Simply paste your custom description template in the Description/Short Description attribute field of the corresponding Products in your Magento catalog.
To avoid this, you can choose to use the custom description from the Magento Attribute instead. The description of the listed item will be incomplete and will not be displayed correctly on eBay. As a result, CSS stylesheet links and tags may be stripped once you save the Description Policy in M2E Pro.
Īfter pasting your HTML custom description template in the Description Value field, Magento WYSIWYG editor can apply formatting to its contents. If you want to list your items with a custom description on eBay, M2E Pro allows you to do so using Description Policy. To make your eBay listings more appealing to potential customers, you can create custom HTML description templates and personalize the way your items are presented on eBay.
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